The packaging is simple, it reminds me a lot of some of the older Rimmel packaging. It comes in a lipgloss style tube with a sponge applicator. The applicator is long but thin making it easy to apply a small amount of product, or you can use it on it's side to pack on more product for a more intense look. When you apply the product to the eye it feels surprisingly cooling. I will say the product sets quickly so I tend to apply straight to the lid and then blend out with my ring finger or a blending brush.
As I said you can achieve a subtle look or something more intense and smokey depending on the amount of product you apply. I am very happy to say that the wear time is also very good, I only tend to find the slight bit of creasing after around 10 hours wear without a primer or shadows applied on top.
The shade Rich Russet is a lovely taupey, bronze shade which I think would flatter a lot of complexions and eye colours. All in all this is yet another Rimmel Scandaleyes product that i've been impressed with. However like I said with the Eye Shadow Stick the shade range is pretty poor, and for me personally this is the only wearable everyday shade.
Rimmel Scandaleyes Eye Shadow Paint retails for £4.99.
Have you tried this or will you be trying it?